Inflation? Brands need empathy and consumer understanding
Analysis from Kantar BrandZ, and from our experience of tracking brands since the 1970s, shows how brands can keep winning during periods of inflation.
Source: warc.com
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Kantar BrandZ lesson 5 of 7: Clicks on the power of personalisation to enhance convenience
With Covid-19, came a flood of new telehealth (virtual consulting) healthcare solutions, exposing more patients to its benefits and features...
Source: bizcommunity.com