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Bobby kennedy despised lyndon johnson. they were like dogs with the hair standing up on the back of their neck. >> joe kennedy didn't feel that way. he was looking in strategic terms at the map and realized that his son needed texas. >> so the two brothers tapped lyndon johnson to be jack's vice presidential running mate. and they did that for one reason. they were going to do anything it took to get jack elected president. >> first kennedy must beat one of the most experienced politicians in america, republican nominee and sitting vice president richard nixon. you can't judge sugar looking at...

Of the united states? >> the candidates need no introduction. the republican candidate, vice president richard m. nixon, and the democratic candidate, senator john f. kennedy. >> can an attractive rich kid, seen pictures on the cover of "life" magazine, but does he have anything? >> the stakes could not be higher. but jack has a critical advantage. >> joe kennedy knew his way around hollywood. so all the tricks to turn a jock into a leading man, he knew all those tricks. and he used them with jack kennedy. >> it's fascinating in the early footage you could see the kennedy nannies, the kids' na...

Visit with his navy mate, "red" fay, paul fay, and paul takes home movies of the visit. in one scene jack grabs jackie very briefly and twirls her around but lets her go almost as if he's a teenage boy and he feels a litt bit awkward to show affection towards his wife. then he grabs the wife of his friend paul fay, and he puts his hand on her derriere. so one wonders is this a foretaste of what is coming in the marriage? >> i asked him, you're trying so hard to be president. why do you jeopardize it by going around with girls? and he said, because i can't help it. >> jackie would always put on...

A make or break moment for the kennedys. >> jack kennedy had to show that he could win in a state that was 98% protestant. >> if you could win in west virginia, you could prove that a catholic could win. >> jack and bobby made a brilliant strategic decision, which was rather than let the issue of his catholic faith fester in the background, they were going to take it on head-on. >> for the past months and years, i have answered almost daily inquiries from the press about my religious views. >> he described that he didn't have a religious test when he went into the service. there was no religio...

Hemorrhaging and is in a very fearful situation. >> jack couldn't be reached for a couple of days, and it was bobby who went to the hospital. >> bobby tells her when she comes out of anesthesia that she has lost the baby. >> bobby's public image was as the hard guy, but privately he was soft. jack's public image was as the genial, graceful guy. privately, jack was hard. >> the word back from jfk, to use his language, was, "the baby is lost, there's nothing i can do, i'm sure jackie will be fine." his father and others in his life told him, if you ever want to run for president, you better get ...