Mastercard's pictureless film 'TOUCH' redefines movie-going experience for diverse audiences via Howatson+Company, Heckler Sound, Eleven, We Are Social, McCann and Carat – Campaign Brief
Each year, more than 500 million people visit the cinema. While pictures orient the audience and drive the narrative for most, for those with blindness or low vision, it is an entirely different cinematic journey. With a global commitment to inclusivity by design and doing well by doing good,
Source: campaignbrief.com