Marketing tech: CMOs and MDs reveal its importance
We ask senior marketers about the importance of marketing tech, and how it can blend with human innovation and creativity.
Source: pressgazette.co.uk
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Has Streaming Overcome Its CX Issues?
Looking back at 10 years of streaming history as part of The Drum’s Deep Dive into The New Customer Experience Economy, we ask whether the video-on-demand industry has managed to overcome its CX teething problems.
Source: thedrum.com