Fostering patriotism: Filipinos supporting local MSMEs
Published March 12, 2021, 8:30 AM A purchase may seem trivial, but the collective effort to patronize local products spurs patriotism and love of country. Fortunately, some Filipino MSME owners are seeing an optimistic trend, with more local consumers looking to buy their products. Majority of local MSMEs in the country are also social enterprises—all aimed at helping communities and underserved groups by providing livelihood opportunities—which makes them attractive to buyers, not just locally but internationally—on top of high-quality products and services. Robert Jay Balbin, the foun...