Rocket Doubles Down on Brand Unity Amid Shifting Market and Lagging Q2 Profits
Rocket executives want to weather the changing lending market by uniting all of its businesses under the "Rocket umbrella."
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Rocket executives want to weather the changing lending market by uniting all of its businesses under the "Rocket umbrella."
RKT earnings call for the period ending June 30, 2022.
Rocket Companies Inc., parent of Rocket Mortgage, saw its profits fall 94% in the second quarter as the housing market continues to contract due to rising mortgage rates and shrinking home affordability.
Rocket Companies on Thursday reported second-quarter net income of $60 million, down nearly 95% from a year ago.
In addition to shedding workers, the parent company of the nation's biggest lender trimmed marketing, production and other vendor-related costs.