Kansas Athletics Bolsters Name, Image and Likeness Efforts
Last week, Kansas Athletics announced a new partnership with Altius Sports Partners (ASP) in its latest efforts to reinforce the commitment to enhancing the student-athletes’ Name, Image, and Likeness (NIL) experience at KU. In addition to the partnership with ASP, Kansas Athletics is hiring a full-time individual as the Director of NIL Services who will guide NIL initiatives at KU. These investments demonstrate KU’s commitment to empowering NIL activities for Kansas student-athletes.
Source: kuathletics.com