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I think a lot of times owners and managers just think it's all about what's in the paycheck and i mean you found out it's not at all. >> exactly. we've used that at our own company. for example, my cfo was the former cfo of giffey. that's a $1 billion huge tech unicorn. for us to attract that kind of talent we had to give her what she wanted, which was flexibility. >> john, something you've learned along the way? >> ecommerce, the age of amazon, jet.com and walmart, trying to sell a product is hard to win now. hard to win on price and convenience so you have to win in another way. at our compa...

>> so who are going to be the big winners here? when you speak to experts, they say it will be the places that have a foothold in both the digital and the physical world like amazon is doing the way walmart is with its acquisition of jet.com. left in the dust, could be people like target and costco, which just haven't been able to build out their digital spaces, as well. >> samuel burke for us there from lopped. the u.s. government is increasing security on president trump's tax returns. apparently those returns are in such high demand, bounties have been placed on them. we'll have that stor...

I don't shop really. >> neil: i kind of admire that. >> charlie: it seems like it's stupid. >> neil: you walk by the outside of the stores? >> charlie: thank god there's a clothing program here at fox. >> kennedy: you and jeff bezos. >> charlie: won't you just go to another online thing and buy it from them? >> neil: amazon is lowering the prices on these items. >> charles: but they have to do something to get people in the stores and they're doing a lot of other things with grocery delivery so on certain things people will be drawn by the fact that you can save money. ultimately the wal-mart ...

Talk to my alexa amazon home robot -- >> tom: you don't have one? >> days terrify me, they never stop listening. it's like samsung tv. >> tom: but you do use amazon? >> yes i do. wow, that was easy, i'm going to do that again. i like going into shops, too. i like to try close on. i don't want to be at home going "alexa, can you help me with my resume? can you hire today? i guess my worst quality is i'm a perfectionist." i'm going to get a job for my home robot. >> alexa is the only person in my house who listens to me, and what you just said about amazon is exactly what people said about walma...

And being subject to capitalism and the free market. there is a boycott going on and there are several companies that if they decide is politically motivated or not, they are free to do that. we as consumers are free to decide whether to buy the products or not. for the president to think where he forgets that this is a free and open society and that markets should be determining what goes on. as republicans we should be okay with the fact that if people want to have the freedom to boycott and don't want to spend their dollars in an open and free society, they should do that. it's nordstrom, n...