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EQ Inc.: EQ Works launches Canada s First Geospatial Cohort-Based Audience Platform Combining AI and Geospatial data to enable marketers to thrive in a privacy focused world TORONTO, ON / ACCESSWIRE / March 10, 2021 / EQ Inc. (TSXV:EQ) ( EQ Works or EQ ), a leader in geospatial data and artificial intelligence ( AI ) is pleased to announce the launch of ATOM NEXT, the first Canadian geospatial cohort-based audience platform. Derived from over a petabyte of Canadian consumer geospatial data from EQ s data platform (LOCUS), ATOM NEXT enables marketers to reach their target audiences with confidence and precision in a privacy-focused world. While the abundance of available data has fueled the growth of digital advertising as a one-to-one medium, for the last five years EQ has been steadily preparing for a world of data changes by investing in data science, machine learning, and AI technologies and capabilities. Training AI models requires time and data, it cannot be do ....
TORONTO, ON / ACCESSWIRE / January 21, 2021 / EQ Inc. (TSXV:EQ) ("EQ" or the "Corporation") a leader in geospatial data and artificial intelligence driven software, is pleased to announce new commitments ....