US TV installed base getting bigger and newer
| 30 December 2020 Continuing a trend from over the last few years whereby more seems to be more, American TV screens have been inching up in size and overall installed sets in the country are not only considerably larger but customers are buying new TVs more frequently according to research firm NPD. The TV Ownership Trends Report was completed between 20 October and 12 November 2020, reaching 5,000 US consumers, aged over 18 from diverse regions and demographical backgrounds. It focussed on more than 12,000 TVs installed within nearly 35,500 household rooms. Among the key findi...