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The benefits of diverse advertising

Published: November 2, 2021

If brands get it right, the future of diverse representation in advertising is an exciting prospect, says Kerry Collinge, Director of Marketing and Partnerships Europe at System1.

Source: warc.com

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United KingdomMarvin GayeOrlando WoodKerry CollingePartnerships EuropeHeard It Through ThePublic EnemyBlack BritonsFeeling SeenBlack BritishSugarj PoetLook OutWonderful Everyday

'Big uplift' in performance when black people see themselves represented in ads

Published: October 21, 2021

Research is part of ITV-backed Feeling Seen report series.

Source: campaignlive.co.uk

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United KingdomLevi RootsKerry CollingeVirgin MediaFeeling SeenCan AdoptBlack History Month