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The microblogging website, touted as a desi alternative to Twitter, saw monthly active users fall to about 3.1 million in April 2023, in the third straight month of decline this year. Company says it is well-capitalised and remains positive about building a social media platform from India for the world.
Koo, the Indian microblogging platform, turns the game with "Koo Premium", an initiative allowing creators to monetize their talents through exclusive subscriber content., Technology & Science News, Times Now
Koo said that creators will have the option to offer exclusive content to their subscribers in exchange for a weekly/ monthly subscription fee. Creators will be able to label their content including text, videos and photos and post it to their subscribers.
Koo Premium is currently available for Indian users, and the company has been internally testing it with 20 content creators for a while.
With Koo Premium, creators will have the option to offer exclusive content to their subscribers in exchange for a weekly or monthly subscription fee