Detailed text transcripts for TV channel - MSNBC - 20141220:10:32:00
>> i was fed up with the ugly temporary tattoos my daughter would bring home. >> she wasn't annoyed with the idea of the tattoos. she loved those. but as a graphic designer and the woman behind the popular design blog swiss miss, she just couldn't stand how they looked. >> complete insult to my aesthetics. >> so she took matters into her own hand and like any good entrepreneur started a company that solved a problem. she called it tattly. >> what we're trying to do is just elevate what temporary tattoos can be. so we're kind of changing what -- how they're perceived. because there are beautifu...