Everything You Need to Know about LTK Con
Hey y’all I am back and updating this post after securing my invite to LTKCon 2023. This LTK Conference will be my second year in a row attending and will…
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Hey y’all I am back and updating this post after securing my invite to LTKCon 2023. This LTK Conference will be my second year in a row attending and will…
Like with physical stores before them, the race to innovate on virtual store experiences is on. Since the pandemic hit, Nars, Charlotte Tilbury and Dior have launched virtual stores, so it was only a matter of time before virtual pop-ups arrived. Lancôme is testing the strategy for its Advanced Génifique franchise of three products in the U.S. On April 17, the L’Oréal-owned brand launched a virtual pop-up that features Lancôme international scientific director Dr. Annie Black, dermatologist Dr. Camille Howard and master trainer Annie Howard. Within the pop-up, Lancôme’s product page...