Monday, 05 Apr 2021 04:01 PM MYT
It also said the iconic two-hour Lazada Super Party Show recorded more than two million viewers across all platforms, while the average time spent playing LazGames via the Lazada application had also doubled. AFP pic
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KUALA LUMPUR, April 5 e-Commerce platform, Lazada, saw sellers’ participation increasing by 50 per cent year-on-year during its ninth Birthday Sale celebration, held on March 27, 2021.
In a statement today, it said more than 80 per cent of local LazMall brands had also participated in the one-day birthday sale.
Meanwhile, top-performing sellers that leveraged Lazada’s Sponsored Solutions its suite of digital marketing tools which include Sponsored Discovery achieved a return of investment of over RM9,500 for every RM1 invested.
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