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Big news today from the executive who set out to change the workplace for women. facebook's c.o.o., sheryl sandberg, won praise across the country when she wrote a book. and today sandberg is announcing a new initiative called lean in together. this one's for the guys. earlier i spoke with sheryl sandberg, the c.o.o. of facebook and founder of leanin.org. the premise of this next phase is that equality between men and women, you know you sold it to women and tried to get them to believe they could achieve it and how to. and this is directed at men saying equality of women in the workplace and ...

From someone she is a pretty good candidate. >> in order to succeed at working you need to be aggressive and hit goals. >> sandberg's best selling book, called "lean in"? >> those characteristics are the ones we cheer on, and repel with women. >> critics say professional success was not a matter of ambition, but of circumstance. >> i really couldn't make it work with raising then two teenage boys who really did need two parents at home. >> but of course sandberg did not lean back, today, sandberg's lean-in.org has plenty of famous faces backing her up. sandberg is no stranger to giving advice ...

Statement on facebook. she announced that they are going to launch an internship paid program. joining me is elena maxwell, contributor to the grio. how embarrassing was this? >> it was hugely embarrassing because leanin.org called me the night that things broke to try to explain their side of things. >> you've written a lot about it. >> yes. what was interesting is that they knew that they had stepped in because within 24 hours rachel thomas came out with a different statement saying that they had done an about-face and they recognized the importance of being fair and opening up the doors to ...

Culture affected the level of conversation. >> they meet for several hours once a morks sometimes using material from lean in.org and sometimes just to talk and set goals for each other. they call themselves the transitional generation, working within the expectations and rules put forth by the generations before them. >> i think the other challenge we have as a culture is for the women leaders, sort of like scions or meteoric rise and all you don't see the stumbling blocks and it is a very real part of evolution and growth. i had a friend that was like you are 28, like it is totally fine that...

Facebook coo sheryl sandberg making waves as she tries to help women climb to the top of the corporate ladder. >> i want every little girl who someone says they are bossy, to be told instead, you have leadership skills. >> you were told you were bossy. >> i was told that, and every woman i know who is in a leadership position was told that. >> sandberg's book, "lean in" drawing a lot of criticism, like it's aimed at the elite and doesn't address other factors that hold women back like race or gender bias. lisa belchin, huffington post columnist. and reeva wilkinson, author of "journey to the t...