Leanne Dougherty News Today : Breaking News, Live Updates & Top Stories | Vimarsana

"The PBC evidence base is growing, but to have the best evidence available to guide implementation, we must improve measurement of provider behavior and behavioral drivers."

"[I]t appears that the intervention was successful at improving key aspects of provider-client communication."

"Programs that are integrated do not always separate out each component of the program, making it challenging to understand what is influencing the outcome. Measuring specific behavior change messages or combinations is critical to building successful programs and learning lessons for scale."

"The findings from this study show that even in a normative environment that is unfavorable to intergenerational communication, adults who are early adopters can use shared social values to justify and recognize that communicating about FP/SRH with young people is protective."

"[F]or health communication campaigns that already engage populations who have a digital presence, social listening and social media monitoring can be powerful monitoring and evaluation tools."