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Issa Rae Teams Up With LIFEWTR For "Life Unseen" Campaign To Help Diverse Creatives


Source: LIFEWTR / Issa Rae
Issa Rae is looking out for all diverse creatives with her latest partnership with the Pepsi brand LIFEWTR.
The award-winning actress, producer, writer, and advocate kicked off her new Life Unseen campaign on Wednesday (Apr.14). The nationwide campaign’s main goal is to “expose disparities in representation among diverse creatives  (representing people of color, disabled people, the LGBTQ+ community and women) across four creative industries (fashion, film, music and visual arts),” according to a press release.
LIFEWTR partnered with QSIDE, a nonprofit corporation specializing in the quantitative study of inclusion, diversity, and equity, for a first-of-its-kind study that revealed under-representation in the arts the following statistics on disparities in the music industry. According to the study: ....

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