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BBCNEWS The Media Show June 4, 2024 04:46:00

Traffics in controversy. and that helps him to cut through the noise onlinel and he ll be trying to drum up. as much controversy as he can. and some of those controversies just don t play out on tv. of course they re pushing out social media clips that there are also plugged into the sun newspaper and the new york post. so vivian, as we consider whether news broadcasters need to find a route away from linear, do you think this hybrid model that rupert murdoch and piers morgan have come up with could offer a blueprint for others? actually, yes, i think in fact, i wish in behalf of cnn+ they had maybe notjumped in with both feet for this nine figure investment into a full blown channel but rather experimented a bit with these kinds of streaming shows. i m not a big fan of piers morgan but i do think in terms of the business strategy, it makes a lot of sense and sort of reflects the idea of, let s test and learn along the way what the business model works. and one part of the business str ....

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BBCNEWS The Media Show June 4, 2024 15:36:00

Or my tv, what do i get? you would get a couple of different things. it was billed as a little bit more lifestyle. it wasn t necessarily the breaking news that you would see on cnn, although they did have an element of that when there was big a news story about a guy in brooklyn who let off a smoke bomb and shot at people in the subway, cnn plus covered that. they were also doing panel shows. it was a little bit more lifestyle, news documentaries and so the feeling was that it wasn t you know, if you wanted news and you cut the cord and you didn t want to pay for cable any more that this wasn t really an alternative because there really wasn t that much news on it. and help me be as clear as we can be with the terminology here. we hear analysts talking about linear tv versus streaming products. just unpack those phrases for us a little bit, please. right. so linear tv just means traditional television. the terrestrial tv, broadcast networks like abc, nbc, cbs, these are all services yo ....

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BBCNEWS The Media Show June 4, 2024 15:45:00

It s going to be a long road. tv news in the uk is in structural decline, i think in 2013 80% - of people watching tv news are down 60% and that s with the pump - as a result of covid. a lot of the success will be judged on how it does online and you got| piers morgan as a guy who sort of traffics in controversy. - and that helps him to cut - through the noise online and he ll be trying to drum up as much controversy as he can. - and some of those controversies just don t play out on tv, of course they re pushing out social media clips that there are also plugged into the sun newspaper and the new york post. so vivian, as we consider whether news broadcasters need to find a route a way from linear, do you think this hybrid model that rupert murdoch and piers morgan have come up with could offer a blueprint for others? actually, yes, i think in fact, i wish on behalf of cnn plus they had maybe notjumped in with both feet for this nine figure investment into a full blown channel but rath ....

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BBCNEWS The Media Show June 4, 2024 15:38:00

The future of content. we ve seen subscriptions drop in traditional tv so therefore they are looking where streaming is effectively replace that. but the problem is, there is now so much competition and we don t know what people will pay for, they don t know how much, how many streaming services people will pay for. so it s really been for the past year throwing spaghetti against the wall in terms of content streaming. and now i think everyone is realising there s a lot of spaghetti on the wall and not a whole lot is sticking, to be honest. plenty of spaghetti on the floor by the sounds of it as well. vivian, let me bring you in here. there is one potentially frightening scenario here for news broadcasters which is the audiences are departing the linear tv networks but they may simply not want a new streaming products. a new streaming product. well, that s possible. there are so many paid subscription opportunities now and i think we are now learning, ....

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BBCNEWS The Media Show June 4, 2024 23:39:00

They don t know how much, how many streaming services people will pay for. so it s really been for the past year throwing spaghetti against the wall in terms of content streaming. and now i think everyone is realising there s a lot of spaghetti on the wall and not a whole lot is sticking, to be honest. plenty of spaghetti on the floor by the sounds of it as well. vivian, let me bring you in here. there is one potentially frightening scenario here for news broadcasters which is the audiences are departing the linear tv networks but they may simply not want a new streaming products. well, that s possible. there are so many paid subscription opportunities now and i think we are now learning, it still early days, learning the limits of how many netflix, who lose, apple pluses, etc people are going to sign onto. and when you look at news, the new york times has done ....

Content Streaming , News Broadcasters , Vivian Schiller , Tv Networks , The New York Times ,