Mace(R) Security International Announces its 1st Qtr. 2021 Earnings Release Date
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Your trademark is a household word, and worth fighting for By: David Taylor, Contributing Writer December 14, 2020 3:43 pm You probably know that Jet Ski, Styrofoam and Xerox are all registered trademarks. Yet, they have become synonymous with the entire category of products in which they compete. Xerox Corporation has fought for years to discourage using the word “Xerox” as a verb, referring to making a copy. This is the paradox of all the hard work it takes to achieve a registered trademark. Once won, if it becomes widely recognized, it must be vigorously de...
Your trademark is a household word, and worth fighting for By: David Taylor, Contributing Writer December 14, 2020 3:41 pm You probably know that Jet Ski, Styrofoam and Xerox are all registered trademarks. Yet, they have become synonymous with the entire category of products in which they compete. Xerox Corporation has fought for years to discourage using the word “Xerox” as a verb, referring to making a copy. This is the paradox of all the hard work it takes to achieve a registered trademark. Once won, if it becomes widely recognized, it must be vigorously de...