Made.com refreshes its brand strategy to get a 'bit weirder'
Made-to-rder furniture retailer Made.com is to overhaul its brand strategy and get “a bit weirder”, with brand director Jude Whyte admits its marketing got stuck playing it safe.
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Made-to-rder furniture retailer Made.com is to overhaul its brand strategy and get “a bit weirder”, with brand director Jude Whyte admits its marketing got stuck playing it safe.
Brexit ensnares Percy Pig as U.K.-EU trade headaches multiply Deirdre Hipwell, Bloomberg FacebookTwitterEmail A truck operated by Marks & Spencer, arrives at Larne Port in Larne, Northern Ireland, on Dec. 7, 2020.Bloomberg photo by Paul Faith. Marks & Spencer Group's supply of beloved candies such as Percy Pig sweets to Ireland is under threat, as evidence mounts of the strain Brexit is placing on U.K. retailers. Deliveries to M&S stores in the European Union are facing red tape and about a third of food products it sells in Ireland may be complicated by new trade rules, Marks & Spencer said...