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Salacious video, audio taken out of context that says something dramatic. we take it. we use it. he loves it. he gets more attention. he understands what's our hot buttons are. >> reporter: that makes breitbart a star in the conservative conference circuit. in the last year, he spoke at at least six tea party rallies and two big mainstream conservative conferences. >> i love confrontation, by the way, and by the way -- by the way by the way, you should, too, because it's the only way we're going to win. >> reporter: seems the more controversial he gets, the faster his profile and profits grow....

Two big mainstream conservative conferences. >> i love confrontation, by the way, and by the way -- by the way by the way, you should, too, because it's the only way we're going to win. >> reporter: seems the more controversial he gets, the faster his profile and profits grow. he got a half million dollar advance for his upcoming book and says his websites are fully funded by advertisers. he admits the reaction to how he handled the shirley sherrod tape has been mixed but don't expect a mea culpa from him. do you plan to apologize to mrs. sherrod or no? >> what would warrant an apology? i didn...

So on. hits against the left translate directly to hits online. according to breitbart.com, he serves up more than 20 million news page views each month to about 3 million unique visitors. >> we're talking about someone who understands our addiction to powerful video, salacious video, audio taken out of context that says something dramatic, we take it, we use it. he loves it. he gets more attention. he understands what our hot buttons are. >> reporter: that makes breitbart a star in the conservative conference circuit. in the last year, he's spoken at at least six tea party rallies and two big...

According to breitbart.com, he serves up more than 20 million news page views each month to about 3 million unique visitors. >> we're talking about someone who understands our addiction to powerful videos, salacious video, audio taken out of context that says something dramatic. we take it. we use it. he loves it. he gets more attention. he understands what our hot buttons are. >> reporter: making him a star in the conservative concert ticket. six tea party rallies and two big mainstream conservative conferences. >> i love, confrontation, by the way. and, by the way -- by the way, by the way, ...

Directly to hits online. according to breitbart.com, he serves up more than 20 million news page views each month to about 3 million unique visitors. >> we're talking about someone who understands our addiction to powerful videos, salacious video, audio taken out of context that says something dramatic. we take it. we use it. he loves it. he gets more attention. he understands what our hot buttons are. >> reporter: that maybes breitbart a star in the conservati conservative conference ticket. six tea party rallies and two big mainstream conservative conferences. >> i love, confrontation, by th...