Detailed text transcripts for TV channel - MSNBC - 20170506:11:40:00
Heightened by social media. i went to the offices of the cosmetics company make yum geek to meet the founder, marlene estelle. she built an entire company around herself. she is real .she's relatable and people have responded by buying her products. >> california native marlene estelle is one of the most recognizable faces at the forefront of the new beauty landscape. >> it's all about the nitty-gritty education of makeup. >> her glossy and glam video is are followed by millions. marlene's 6-year-old company, make yum geek, has more than 250,000 products and last year the company brought in ov...