The NBA logo's complicated history with Jerry West, explained
Photo by Shen Chunchen/VCG via Getty Images The NBA logo is one of the most identifiable images in sports, but there’s been a recent movement to change it. A growing, vocal crowd want the league’s silhouette of Jerry West replaced with Kobe Bryant in honor of the Lakers legend following the tragic 2020 helicopter accident which claimed his life. West has never been officially acknowledged as the logo, but everyone knows it’s him — and he doesn’t want to be the logo. Despite all this actually making a change is far, far more difficult than people might imagine.
Source: sbnation.com