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A very divisive way they're they rail against immigrants to this country they rail against people of muslim faith they you know devout use taxes to divide people on the basis of gender on the basis of race in just a few months breitbart became the main source of information for many american conservatives it's the sensually served as an organ for sort of the trap of man. trump seems to have instinctively sensed that the vision of the world breitbart projected would touch a nerve with broad segments of the american electorate. was anxiety. people wanted to describe the trump voters as angry i'm...

Eroticism. these tests operate with seemingly innocuous questionnaires that can be completed on line like these which superhero are you which wizard of oz character are you. what movie are you. in two thousand and eight mccullagh kosinski created the most famous of these tests on facebook called my personality a questionnaire allowing users to learn more about them seems. really popular we had over six million people to take the question there and a large fraction of these people donated their facebook profile information to us and from this information you can use. algorithms to transform thi...

Works. imagine that inside this car is mr x. mike anyone in the eaves thousands of pieces of personal information on the internet without realizing his address his age his income his hobbies his purchases and also. his religion and whether or not he owns a gun. in cambridge analytical bought this data from credit card companies banks and health care providers as well as from web giants like facebook google or twitter the practice is completely legal although none of these companies wants to talk about the data they sound in total cambridge analytical ended up with four to five thousand pieces ...

The roger says of. these tests operate with seemingly innocuous questionnaires that can be completed on line like these which superhero are you which wizard of oz character are you. what movie are you. in two thousand and eight mcculloch kositsky created the most famous of these tests. on facebook called my personality a question they are allowing users to learn more about themselves can really popular we had over six million people to take the question there and a large fraction of these peoples of donated their facebook profile information to us and from this information you can use. algorit...

Looking i mean what he does algorithmic trading it's all about finding the tiniest edge is that tiny tiny tiny edge that you have of your competitors that you can leverage and make a massive difference and that's the money and i think this idea of using data and. the potential for manipulation through a platform like face that is stacking just enough to give you that edge that then you can exploit through things like faith nice and all these other techniques and tactics. here's the technique set in motion by the scientists at cambridge analytical using the information they had on the electorat...