Post-Advertising Week 2023: Do You Know Where Your Money Is?
For those who missed Ad Week NY, here are my key takeaways from inside and outside the event that are – or should be – driving media ad biz conversations today.
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For those who missed Ad Week NY, here are my key takeaways from inside and outside the event that are – or should be – driving media ad biz conversations today.
The City of Denver intends to lease a 300-room Doubletree by Hilton hotel in northeast Denver to use as a homeless shelter, with an option to purchase the property for 60 percent more than it fetched a year ago.
The city’s option calls for it to pay 60 percent more than the property fetched in early 2022. But a nonprofit will buy the hotel first.
Taylor Swift and the NFL have a closer relationship than ever, and even TV executives are in on it. Mark Marshall, NBCUniversal’s new ad chairman,…
Average daily ticket sales for Swift’s movie rose 50% after commercials during NFL broadcasts.