Trademark filing suggests Chevrolet Cheyenne pickup could return
What's old is becoming new at General Motors. On the heels of the return of the Blazer as a crossover SUV and Hummer as an electric pickup, General Motors has filed for trademark protection of the name Cheyenne, MuscleCarsAndTrucks.com reports. The Chevrolet Cheyenne name was first used in 1971. (Chevrolet) The Cheyenne name has previously been used as a trim level on Chevy's full-size pickups in the U.S. and currently designates the top versions of the Silverado that are sold in Mexico. The Chevrolet Cheyenne is a full-size truck sold in Mexico. (Chevrolet) It was a...