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Most people on kick-start or india go go. they raise less than $10,000. it's really a way to get your message out to the people that you already know to leverage your own network. >> how does he decide if it's the right way to go? >> he needs to figure out if this is the right marketing machine for him. to strategize, putting out an x amount of product that he can deliver the perks. when can he deliver it by, the dates. and then there are websites that can help you determine if this is really the marketing method you want to follow. crowd fund with ease.com is one of them. let's move on to t...

It is certainly not a panacea. most people on kick starter or india go go they raise less than $10,000. it is just a way for you to get your message out to the people you already know to leverage your own network. >> right. and how do you think this slides, if it is the right way for him to go? >> i think he needs to figure out if this is the right marketing machine for him and strategize. put out an x amount of product he can deliver the perks and when can he deliver it by the dates? and then there are websites through the that can help you determine if this is the marketing method you want t...