Detailed text transcripts for TV channel - MSNBC - 20151010:15:32:00
Americans love sneakers. now one might trace this obsession to run dmc's 1986 track my adidas, after all, me and my adidas do the. . the real marketing obsession that now allows the top makers of basketball choose to sell more than $25 billion worth of shoes a yearsh not including the billion dollar resale market. >> that started 30 years ago, when nike released the first ever air jordans. jordan in his rookie year create buzz wearing the shoes on the court and bake breaking the uniform rules. >> on september 15th, nike created a revolutionary new
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