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Drug lord joaquin "el chapo" guzman. but this halloween, he may not be hard to find. that is because many people may be wearing the face of mexico's and the united states' most wanted man. rafael romo has the story. >> the most wanted man in mexico and the united states now a source of inspiration for a halloween costume. a mexican company has designed the mask in the image of joaquin "el chapo" guzman, the drug lord who staged a spectacular escape from a mexican maximum security prison in july. >> translator: by his caping, he became the most popular man in mexico the mask maker says. the mos...

And the united states now a source of inspiration for a halloween costume. a mexican company has designed the mask in the image of joaquin "el chapo" guzman, the drug lord who staged a spectacular escape from a mexican maximum security prison in july. >> translator: he became the most popular man in mexico the mask maker says. the most wanted but the most popular. that's why we thought of creating the mask. it's been one of the top news stories in mexico this year. the company had designed masks of presidents and other characters. but the one of the cartel leader has rapidly risen to the top i...

Masks, making the costumes, is making the luchadore bigger and more powerful and more real? >> yeah. >> i like it. >> manuel's home is a shrine to lucha libre. as we talk, i learn mexican wrestling has been around for hundreds of years but it wasn't until the 1940s that the mask was introduced. then i learned that manuel has been holding back on me. >> who is this? this is you? >> oh, yeah. it is 35 years ago. i've broken my back right here, so no lucha for me any more. >> and that was that? >> three months in the hospital. >> champion luchadore. >> he was a champion? >> i thought i came to th...

Vavoom. how do i keep myself from getting dragged into the ring. but before anybody gets body slammed, i need a very special item. ♪ [ singing ] >> this story starts in south central l.a., a neighborhood where the sights, sounds and flavors of mexico, coexist with southern california and legendary mask maker makes his home. >> lucha. we're going to have a translator and everything. >> mike. welcome. >> thank you. >> welcome. to my big space. >> this is quite the space you have here. >> yeah. just watch everyone, because everything is dangerous. >> everything is danger? >> yeah. >> this is yo...

Making the luchadore bigger and more powerful and more real? >> yeah. >> i like it. >> manuel's home is a shrine to lucha libre. as we talk, i learn mexican wrestling has been around for nearly a hundred years. but it wasn't until the 1940s the mask was introduced. then i learned that manuel has been holding back on me. >> who is this? this is you? >> oh, yeah. it is 35 years ago. i've broken my back right here, so no lucha for me any more. >> and that was that? >> three months in the hospital. >> champion luchadore. >> he was a champion? >> i thought i came to the neighborhood to meet a simpl...