Classic Italian art used in tourism campaign
The Italian tourism ministry thought it had a sure-fire way to bring travellers into the country: turning a 15th-century art icon into a 21st-century 'virtual influencer.'
Source: ctvnews.ca
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Botticelli's Venus is an 'influencer' and Italy is not...
Sandro Botticelli's iconic goddess of love in his 15th-century masterpiece “Birth of Venus” has now become a “virtual influencer” in a new Italian tourism campaign
Source: accesswdun.com
Botticelli's Venus is an 'influencer' and Italy is not happy | WTAJ
ROME (AP) — The Italian tourism ministry thought it had a sure-fire way to bring travelers into the country: turning a 15th century art icon into a 21st century “virtual influencer.” The digital rendition of Venus, goddess of love, based on Sandro Botticelli’s Renaissance masterpiece “Birth of Venus,” can be seen noshing on pizza and […]
Source: wtaj.com
Sandro Botticelli's Venus is an 'influencer' and Italy is not happy
The Italian tourism ministry thought it had a sure-fire way to bring travelers into the country: turning a 15th century art icon into a 21st century "virtual influencer."
Source: washingtontimes.com
YSL Beauté's New Face, ACE Awards Winners, Gucci Westman's L.A. Pop Up – WWD
YSL Beauté taps Yasmin Finney, Mickey Drexler and Dee Ocleppo Hilfiger are among the ACE Award winners, Gucci Westman opens an L.A. pop up.
Source: wwd.com