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As the sheen comes off the metaverse, Havas Play – an agency dedicated to taking brands into gaming, sports and entertainment – is investing in a dedicated partnership with The Sandbox.
Africa's affluent millennials look to brands to make positive change, according to BBC survey...
The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands, has today announced a strategic partnership with Wunderman Thompson (a WPP company) to develop metaverse brand experiences. The new partnership will allow Wunderman Thompson clients to engage their communit