Retaining and growing customers in a tough economic climate
KFC South Africa has launched the Elizabedi bundle - a meal inspired by the victory and iconic moment of the Rugby World Cup nationwide trophy tour...
Source: bizcommunity.com
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Retaining, growing customers in tough economic climate requires superb customer experience
The economic environment makes attracting new customers more difficult, forcing businesses to focus on customer retention and growing wallet share.
Source: itweb.co.za
Is the data-driven enterprise an oxymoron?
Does the data-driven concept make sense? is big data the right approach to decision-making? We tend to focus on the obstacles to data quality, but a deeper...
Source: diginomica.com
Want To Be Truly Customer-centric? Use CX To Build Lasting Relationships
Being 'customer-centric' means putting customers at the focal point of all decisions to create long-term satisfaction, loyalty and brand advocacy. But how does a truly customer-centric organization use experiences to create those lasting relationships? Nick Phipps of agency Rawnet investigates.
Source: thedrum.com