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This statement was issued by the South African National Editors’ Forum at the weekend. The South African National Editors’ Forum should lobby for the establishment of a Media Sustainability Fund, an annual barometer of media ethics and ongoing mental health support for journalists. These were among the top activities identified at a groundbreaking SANEF Media Ethics and Credibility Conference held on Saturday, 15 May 2021) which was attended by well over 100 media stakeholders. The conference will inform the strategic path for SANEF’s five-year action plan. The conference is the culmination of a journey that started in 2019 when the organisation commissioned an independent inquiry into media credibility and ethics with a panel led by retired Judge Kathy Satchwell and author and veteran journalist Rich Mkhondo and award-winning journalist Nikiwe Bikitsha as panel members. ....