Mere Dost Yaar News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Agha Zohaib, Managing Director, Mindshare Pakistan, on making it to Campaign Asia-Pacific’s 40 under 40 list.

Updated 22 Dec, 2020 04:09pm Amina Baig As we move into a whole new era of digital consumption, how we tell the stories we do becomes more important. Photo: YouTube Every great story has three important components: what is the story about? What is at the heart of the story? To whom are you telling this story? If these questions are answered before you venture into the still kind of hit-and-miss world of building long-form digital narratives, congratulations – you have sorted a chunk of your strategy. The fact is that with each passing year, we are witnessing more storytelling made for digi...