NAM and G77 summits to spur MICE growth
Hosting NAM and G77 will increase Uganda’s visibility as a destination for conferences and events
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Hosting NAM and G77 will increase Uganda’s visibility as a destination for conferences and events
GoI has a vision statement for the segment that incorporates state and city governments to build capacity and skills. It has provided incentives for developing hospitality infrastructure through PPP and wants Indian agencies to bid aggressively for international events. It also widens the product offering by spreading capacity beyond the metros to cash in on India's diversity, which can be converted into a big advantage.
The Mice industry (meetings, incentives, conventions and exhibitions) has experienced a shift to mostly virtual events over the past two years.