Super Bowl ads look to comfort and connect the country
A year of turmoil during the coronavirus pandemic, a tumultuous election, marketers are looking for unity and calm.
Source: wltx.com
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Super Bowl Ads Offer Comfort To 2020-Weary Americans
Reply This photo provided by Bud Light shows a scene from Bud Light 2021 Super Bowl NFL football spot. ( Bud Light via AP) Super Bowl ads each year offer a snapshot of the American psyche. And this year, it's a doozy. After a year of pandemic fear and isolation, a tumultuous election capped by a riot at the Capitol, and periodic uncertainty as to whether there would even BE a Super Bowl, marketers have to tread carefully. The ideal: promote their brands to a weary audience looking for comfort and escapism without crossing any lines that might trigger viewers. So Will Ferrell is teaming with G...
Source: patch.com
Super Bowl ads aim to comfort and connect
NEW YORK (AP) — Super Bowl ads each year offer a snapshot of the American psyche. And...
Source: sfgate.com