Detailed text transcripts for TV channel - FOXNEWS - 20121008:02:17:00
Convincing. first they ob success about convincing you. >> presidential politics is target the people who are with you at the beginning and leave them alone so you need to get them to vote. target those who are going to be against you don't stir them up. focus everything on those who may persuade you. >> that may be 10 percent of the people. >> used to be 20 percent. now it is down to 10 percent. art of finding that 10 percent is going to be key to all of this. >> no one did that better than karl roaf. -- karl rove. he used micro targeting. he compiled reason reams of information about people....
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