Rising star. >> welcome to hollywood, baby. >> let's not talk about it. >> let e's do it. >> jessica alba, fergie, cameron diaz, britney spears, mini driver. >> and in is a own over a manufacture of a handbag, and cara kurtz says that seeing a hollywood clutch your bag is far more than any advertising. >> any time we got spike not only ten new stores, but sell 55 to 100 bags on the internet within 48 hours. >> while kara has bagged an impressive lineup of stars to wear her bags, what is more impressive the p.r. budget she used to get the press. >> my public relations budget when i started was ...