Detailed text transcripts for TV channel - CNN - 20110420:11:29:00
Company is really targeting. >> they are targeting young people, mostly because the way they're packaged, they're in bright colors, attractive colors to young people, teenagers. >> reporter: blast packs a powerful punch. 23 ounce can contains 12% alcohol. twice the amount found in colt 45 malt liquor. the young adults we spoke to. >> it really does look like it's marketed to children. >> reporter: told us the marketing to them is clear. >> looks like something that would definitely cater to the younger generation. >> reporter: pabst defended their product in a statement saying blast is only me...
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