Sensor Tower makes its first acquisition with deal for market intelligence company, Pathmatics – TechCrunch
Sensor Tower makes its first acquisition with deal for market intelligence company, Pathmatics Mobile app market intelligence firm Sensor Tower has made its first acquisition. The company this morning announced it’s acquiring Pathmatics, a market intelligence company which will now combine its paid digital and social media platform with Sensor Tower’s business. Deal terms were not detailed but include an undisclosed growth investment from Riverwood Capital into Pathmatics. The acquisition will allow the companies to offer an expanded set of digital and mobile advertising insights to their...
Source: techcrunch.com