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India s Influencer Marketing Industry to reach Rs 2,200 crore by 2025 with increasing partnerships between Brands and Creators

Chennai (Tamil Nadu) [India], October 19 (ANI/NewsVoir): The Influencer Marketing Report 2022 was released by Influencer.in, an influencer marketing platform and an initiative by Social Beat, to provide insights on how influencer marketing has become one of the most important channels that big brands are leveraging as part of their digital marketing. The report is based on over 500+ survey responses by Indian content creators, and over 60 marketers in the April to June period of this year. Suneil Chawla, Co-founder, Social Beat, said on the launch of the report, "We were ahead of the curve in launching Influencer.in, and these trends confirm our belief that this Industry is integral to digital marketing. For we foresaw that content across multiple platforms, video content and story-telling in regional languages will gain traction with growth in devices and Internet access. We were confident that influencers across the spectrum, irrespective of their size, would be in demand from b

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