Indulgence meets technology in Cadbury 5Star's latest campaign
Click on the Image to watch the TVC. Mondelez Indiaâs brand Cadbury 5Star has brought a quirky campaign that brings together the perfect fusion of indulgence and technology while manifesting its âDo Nothingâ proposition. In partnership with Google and conceptualised by Ogilvy, the brand is upping its game a notch higher by introducing the â5Star Do Nothing Assistantâ, the first-ever AI that helps you do nothing. Advertisement While most mobile assistants help you become more productive, the 5Star Do Nothing mode on every android device with Google Assistant gives you ...
Source: bestmediainfo.com