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Australian Lamb is back with it's annual summer campaign released in Australia via a new TVC, developed by The Monkeys, part of Accenture Interactive, that celebrates Australia reuniting with the rest of the world after years of isolation.
Australian Lamb is back with the annual summer campaign, in a new TVC, developed by The Monkeys, part of Accenture Interactive, that celebrates Australia reuniting with the rest of the world after years of isolation.
June 7 2021, 9:13 am | BY Ricki Green | 4 Comments Today Australian Beef launches a new winter campaign via The Monkeys part of Accenture Interactive, with reigning world champion Javelin thrower, Kelsey Lee-Barber, by highlighting that beef is packed with protein and makes the greatest healthy meals, not only for athletes, but for everyday Aussies too. The new TVC, directed by Trevor Clarence, imagines Olympian, Kelsey Lee-Barber and her younger brother Greg in an epic battle for the last piece of beef at the family dinner table. Is it a lifetime of training, years of hard work and...
According to data from ThinkTV, total TV (including traditional linear broadcast and on-demand video) engages 85 per cent of Australians every week...
January 21 2021, 8:00 am | BY Ricki Green | 85 Comments As border closures dominate the headlines and premiers go head to head, a new OOH activation by Australian Lamb and The Monkeys part of Accenture, unites our state leaders over some delicious Aussie lamb in a series of light-hearted murals. The concept illustrated by Nigel Buchanan, is a parody of ‘the kiss’, the famous Berlin walls mural. Displayed on billboard trucks around the country, from cities to iconic border locations, the murals show illustrated depictions of our premiers settling their differences by coming toget...