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Put together Israel’s vast agricultural and technological knowhow, and you’ve got breakthroughs on a global scale.

Aleph Farms From Beyond Meat in Los Angeles to Impossible Foods in Silicon Valley, California could well be called the land of fake meat. Halfway across the globe, however, another hotbed of food tech innovation is emerging. For such a small country, Israel has a disproportionately high number of alternative meat startups – over 50, according to Nir Goldstein, the managing director of the Good Food Institute Israel. This should come as no surprise: Israel’s startup ecosystem frequently ranks among the best in the world. But there is ample support for alt-meat innovation in particular. “...

New market research from Good Food Institute Israel reveals that the country is one of the fastest-growing plant-based protein markets in 2020.

Plant A New Diet With Healthier Food Choices Plant A New Diet With Healthier Food Choices Comments Off on Plant A New Diet With Healthier Food Choices The Good Food Institute Israel reports a significant rise in the purchase of “alternative protein” — plant-based rather than animal-based — during 2020. StoreNext data collected from all physical and online retail chains in Israel shows that while both animal-based products and alternative protein products enjoyed a spike in the pandemic year, the increase in the alternative protein market was 13 times larger. “My estimate is that Isr...

Israel in lockdown: Bring on the veggie burgers! While Israelis bought more animal and plant protein foods during 2020, ‘alternative protein’ category had biggest growth, perhaps leading the world. Photo courtesy of The Good Food Institute Israel. The Good Food Institute Israel reports a significant rise in the purchase of “alternative protein” – that is, plant-based rather than animal-based – during 2020. StoreNext data collected from all physical and online retail chains in Israel shows that while both animal-based products and alternative protein products enjoyed a spike in th...