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>> i know it's supposed to be a celebration and you hear this and you can't help but did it drive him in to resignation? >> reporter: i think, you know, certainly, it's part of it. i think just the weight of the job. this is a really -- you're a head of the 1.2 billion catholics. he's 85 years old. turns 86 in april. how many people can do that? >> it's got to be tough. he's now going to be known as the pope emeritus and keep his name. >> reporter: correct. >> keeping the name his holiness and benedict. >> right. you'll refer to him his as his holiness and still wear white and only wear a simp...

>> reporter: and if you lose your super hero cape like they did in florida after the outcry of thousands of dollars spent for something fairly, well, frivolous, just create your own swot analysis -- strengths, weaknesses, opportunities and threats. it is a typical marketing analysis that they do on a brand. i think it is good for people to do a swot analysis, too. >> reporter: no cape required. christine romans, cnn, new york. workforce central florida issued a statement saying they have stopped the capability campaign. they apologize saying it was not their intent to offend anyone. they wer...