Detailed text transcripts for TV channel - MSNBC - 20110403:15:56:00
Here. ronald is shaking the kids' hands, dancing, playing soccer, basically trying to get the kids end ta entertained. but ultimately the message from advertisers and developers is just to get the kid to go and buy the food. right? >> well, the message is for kids to forge a new generation of kids to feel a great relationship with ronald. ronald being the face of mcdonald's to have kind of longer experience with ronald both online, offline and in the stores ultimately, sure. >> do you think there's any downside to this from mcdonald's' standpoint? the criticism that may come? you know you alwa...