LG Electronics opens experience zone targeting 'Doi Moi' generation in Vietnam
LG Electronics said Friday it has launched an experience zone, called “Another Saigon,” in Ho Chi Minh, Vietnam, targeting young customers amid growing demand for premium home appliances. Vietnam's market economy has experienced a rejuvenation driven by the "Doi Moi" generation — individuals born after the country initiated political reforms in 1986 to establish a socialist market eco...