Detailed text transcripts for TV channel - CNN - 20110225:09:20:00
And they drives their business, offering cars for, let's call it the lower end of the auto industry, and volvo is the premiere brand. the upscale segment of the auto industry. and we have no intention to bundle this. >> why do you think volvo hasn't been successful in china so far? >> we are a late-comer. we are aware about this. we have a very good brand reputation here in china as being a very solid, durable, high-quality, and safe brand with good cars. but we have to further develop this. >> stefan jacob there, the ceo of volvo. how much money does volvo plan to invest? at least $10 billion...
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