Snapchat goes to Washington: New feature helps young people run for office
Snapchat creates new in-house tool aimed at helping young people run for office.
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Snapchat creates new in-house tool aimed at helping young people run for office.
Stockcam/iStock(NEW YORK) -- Snapchat is looking to help America's youth become potential Washington, D.C., power players with its latest feature, Run for Office Mini. The new, in-app feature helps Snapchat users navigate which offices they can run for in their local areas based on which issues they are most passionate about, Snap, the company behind Snapchat, said in a blog post announcing the feature. Snapchat reaches 90% of 13- to 24-year-olds in the United States, according to the company. Run for Office Mini uses data from BallotReady, which is described as providing "personaliz...
SNAP's social media platform Snapchat unveils the Run for Office Mini tool to inspire the millennials in the United States to file nomination as potential election candidates.
The new in-app feature shows users upcoming races that may interest them.
Snapchat is building on its previous civic efforts by adding a tool that provides users information about how to run for political office.